Clearly Better

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FOR IMMEDIATE RELEASE
Clearly Better Solutions
1000 Central Industrial Drive
St. Louis, MO 63110
888-770-3434
www.clearlybetter.com
www.clearlybettermedical.com
jim@clearlybetter.com<br /> neal@clearlybettermedical.com

PURE ® Disinfectant Fights Spread of CRE – the Deadly “Nightmare” Bacteria…plus other Hospital Acquired Germs
PURE® Disinfectant and Sanitizer, a breakthrough in 24-hour Residual Germ Control, controls the spread of CRE carbapenem-resistant Enterobacteriaceae, plus other deadly Hospital Acquired Germs including MRSA, Norovirus, Rotovirus, Hepatitus, Influenza and more.

ST. LOUIS, MO (September 24, 2013) – The Center for Disease Control (CDC) has produced a compilation of the burden and threats posed by antibiotic-resistant germs that have the most impact on human health. Edging out MRSA to now top the list of antibiotic resistant bacteria is carbapenem-resistant Enterobacteriaceae (CRE), rated as an “urgent” threat and considered an immediate public health threat that requires urgent and aggressive action. CRE has become resistant to nearly all antibiotics and has become known as the “nightmare bacteria” because of its high mortality rate. The CDC estimates 9,000 people are infected by CRE and over 600 die each year as a result of CRE infections. Those living in long-term or complex medical care facilities and nursing homes are at a higher risk of developing CRE infections. Hospital Acquired Infections (HAI’s) are responsible for nearly 100,000 deaths per year in the US alone, according to the CDC.

“We believe Pure is the leading technological breakthrough to combat HAI’s from CRE and other deadly germs, while being safe enough to be used in hospital rooms when the patient is in the room. It kills germs in as little as 30 seconds, is food contact surface safe without a rinse, and so it poses virtually no risk to patients or healthcare workers, as some of the old technology disinfectants do,” said Jim Epstein, President of Clearly Better Solutions. “Our task now is to quickly get it into as many high-risk environments as possible”.

The CDC asserts that an important step that needs to be taken to combat CRE is preventing infection and the spread of disease. The PURE™ family of products is formulated for hospitals, medical offices, food service institutions and restaurants, day care, educational facilities, and homes. Areas of application for PURE ™ include homes, offices, hospitals, restaurants, schools, hotels, restrooms, recreational facilities, and public transport vehicles.

About Clearly Better Solutions:
Clearly Better Solutions is the latest venture of the innovative team at Intercon Chemical Company, St. Louis, MO. Consumers not familiar with Intercon will be familiar with the “Intercon Inside” chemical formulations created for leading cleaning product brand successes including Method Home Care and Swisher Hygiene. Clearly Better Solutions brand products and programs are designed to bring breakthrough technologies to market in cleaning, disinfection, sanitization, skin care, air treatment and odor control.

The company’s mission is “to deliver innovative, customer friendly and environmentally responsible solutions that solve problems not adequately addressed by current options.” Clearly Better Solutions offers programs under its Smart Drains, Smart Floors, Smart Air, Clearly Better Scents and Clearly Better Medical brands. More information is available at www.clearlybetter.com.

*Contact time based upon EPA Stamped label dated August 3, 2011.